Be Where the Industry is Everyday

Leverage SBJ's extensive media platform to reach the key decision makers of sports business.

Over 20 years of premium quality, ​award-winning editorial content​​

The only comprehensive, authoritative print, digital and event subscription in sports business​

Read by the most influential people in sports business

SBJ content create an empowered, knowledgeable workforce

WHAT OUR

SUBSCRIBERS

ARE SAYING

0%

of subscribers say SBJ has made them a better leader​

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of subscribers say SBJ has​ furthered their understanding of something important​

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of subscribers have made a new business contact through SBJ​

4.7 out of 5

ranking by subscribers for satisfaction

BROAD

INDUSTRY

REACH

Our Average Reader

  • 46 years old
  • Based in North America
  • Higher Education Degree
  • Household Income $257,898

Based on the 2023 SBJ Subscriber Study

OUR HIGHLY

INFLUENTIAL

AUDIENCE

0%

C-Level executive or higher

0%

of paid subscribers are a manager or higher seniority

OVER 0%

of paid subscribers are in a purchase decision-making role

0%

of subscribers work for companies with <100 employees, and 50% for companies with >100 employees

SBJ ADAPTS TO MEET

CURRENT DEMANDS

With the sports market and macroeconomic conditions constantly shifting, necessitating regular assessments of how teams and companies in the business of sports need to react, it is incumbent upon sports professionals to keep abreast of changes by obtaining thoughtful and timely analysis. ​

Allowing all employees to be informed on the latest sponsorship deals, competitive threats, M&A activity, executive transitions across the industry, changes in fan experience and technology breakthroughs will enable staff to perform at a higher level, driving bottom-line performance and growth.​

With your peers and competitors racing to create more profitable pricing mechanisms, more efficient operations, better fan experiences, and improved products and services, falling behind could mean falling out of existence. ​

Let SBJ be the constant amid the ever-changing forecasts and economic trends, so your team remains on the right track.​

Amid the ever-changing forecasts and economic trends, let SBJ be the constant to keep your team on a strong, successful track.​